As CEO and Founder of Grupo Living, my vision for 2023 is to focus on purpose, and I hope this will continue for many years to come.

Helping people find their personal purpose (at work and outside of it) is vital to keeping them happy, motivated, fulfilled, proud and inspired. Without this, well-being is very easily compromised.

It is also vital to help people feel connected to the company's overall purpose, ie why does the company exist? What problems is it solving? What lives is she improving?

If employees don't understand or agree with the company's purpose and can't see how they are contributing to something bigger than themselves, they are lost and disengaged. Businesses have a responsibility to look after their people, so addressing this is vital.

Leaders and companies are realizing this, and understanding why it's so important to help people feel connected, engaged and inspired at work.

It is not difficult to identify the correlation this has with a person's well-being and also with a company's culture.

In reality, businesses succeed when the people within them thrive, and people cannot thrive if they don't have a sense of purpose. More importantly though, it's simply the right thing to do.

I also predict (or at least hope) that leaders and managers will recognize the power of humor and build a fun work environment. Work Hard. Have Fun. Make a Difference, this is our motto. It's crucial to building trust, avoiding burnout, and feeling connected to one another.

It's something I've always valued and practiced from the beginning at Living, and this focus on fun has really shaped our culture. As a challenger brand, it has helped us drive smart disruptions, spur innovation, bring out the best in people and remain recognizable.

It's time to get serious about having fun!

Looking back on 2022, it is very encouraging to realize the enormous progress we have made when it comes to wellness. With 2023 just around the corner, I truly hope (and anticipate!) that we will continue to innovate.