Go Back to the Blog The self needs us to be me
Rui Terroso CEO
Rui Terroso - CEO |

The self needs us to be me

One of the great social ills is the exacerbated individualism in which we often live.


Everything would change for the better if we were aware that there is no disintegration, that we are all one and that everything is connected.


Charles Handy

“The self is only recognized in the you, otherwise it is an empty, dissatisfied self. What you do to others, you do to yourself - what you do for others, you do for yourself.”


At Living Tours, we are one, the work of each team member only produces results, when added to those of colleagues.



Our motto of one for all and all for one is what makes us develop and grow.

The success of any business depends on the people who work daily to make it grow. It depends on knowing how to work in a team, sharing knowledge and recognizing that it is possible to learn from the colleague who by their side, making corporative work.



It is not the credentials of the people that make the difference, but teamwork.


At Living Tours, we leave the I to US, for the whole, we give meaning and purpose to our existence as a family. It is in our organizational culture, it is our Brand, our communication, we radiate our culture.


It is noticeable from a distance when a team is solid and united, and this has been the reason for Living Tours success. Despite small punctual and normal situations of living in society, although always and easily overcome through dialogue between team members, there is a perfect harmony of the entire team.



We are a team with whom it is a pleasure to work and makes the difference in the motivation of each element. The work may not be going as planned, but when there is a team that helps, supports, and stimulates, the will and motivation appear.

Teamwork is working together to achieve a common goal. Teams are made up of people, and most of the time very different people. People with diverse ages, motivations, ways of communicating and education. Is that a problem?


No, on the contrary! This helps the team to be more complete and each one contributes their best to the group. Heterogeneity is a competitive advantage that translates into the result.


As Michael Jordan, one of the best basketball players of all time, said:

“Talent wins games, but only teamwork wins championships!”

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